VULNERABLE PERSON’S POLICY
AIM OF THIS POLICY
The aim of this policy is to outline the practice and procedures for staff to contribute to the prevention of detriment to clients who find themselves in vulnerable circumstances.
The policy covers all staff within the firm, and in particular, those operating in areas that deal directly with customers.
DEFINITION OF VULNERABILITY
The Financial Conduct Authority (FCA) has developed the following definition to guide work in this area:
“A vulnerable consumer to be someone who, due to their personal circumstances, is especially susceptible to detriment, particularly when a firm is not acting with appropriate levels of care.”
Vulnerability occurs in a variety of ways which may be permanent, temporary, or even sporadic, dependent on its nature. In many circumstances the individual may not recognise themselves as ‘vulnerable.’
We recognise that vulnerability may not be simply due to the situation of the consumer but caused or aggravated by the actions or processes of the firms they may deal with.
We recognise that clients who might be considered as being in vulnerable circumstances could include clients with:
mental capacity deficiencies (including language or communication), including mental illness and dementia.
stress or subject to financial shock of all types, such as employment concerns, bereavement (or potential bereavement), marital or relationship difficulties.
a physical impairment that may not allow them to engage with automated, or other standard process requirements (such as photographic ID, phone keypad recognition, or internet applications).
severe and long-term illness (both life-limiting and where recovery is expected).
little or no financial experience or have no access to mainstream financial services.
low income.
an existing distressed financial situation.
responsibilities for others, such as ‘carers’ or acting as power of attorney.
no access to the internet or other digital media.
10.poor language skills.
11.a general vulnerability due to being aged 75 and over or aged 18 years and under
As a firm we must remain mindful of the potential for enquiry by these clients and the potential for any change of circumstance in respect of existing customers.
IDENTIFICATION OF CLIENTS IN VULNERABLE CIRCUMSTANCES
Vulnerability is broad and may occur at any time. It will usually involve the interplay of characteristics of the individual, their circumstances, and static or transitory status.
Where we identify a customer with a vulnerability we will only deal with the customers where we can assess their needs and provide adequate support to prevent harm:
mental capacity deficiencies – the FCA provides clear guidance on the identification of mental capacity limitation issues in their Handbook.
stress or financial shock – may be identifiable (facial expression, posture, or stance etc.), but otherwise may be revealed through conversation before and during interview
physical impairment – may be identified visually, or through interview
severe and long-term illness – may be identifiable through conversation or through interview
financial inexperience – may be identified through the fact find process and their credit profile
low income – may be identified through interview and credit profile
in financial distress – may be identified through interview and credit profile
carers – may be identified through interview or conversation
digital exclusion – identifiable through interview or via routes of engagement (or non-engagement) with the firm
10.poor language skills – may be audible or identifiable via routes of engagement with firm
11.clients aged 75 and over or clients aged 18 years and under – should be offered the opportunity to have a relative or friend accompany the client to a meeting
The nature of the need area to be addressed may also indicate vulnerability. For example, people wanting to arrange:
An equity release product
Right-to-buy
A first-time buyer mortgage
Debt consolidation or further credit
Debt management
The provision of long-term care
Excessive monetary withdrawals from investments
These could be some indicators of vulnerability, but this is not designed as an exhaustive list. In the circumstances that apply to our firm we will apply additional safeguards, as appropriate, to ensure fair treatment. This will apply to each individual but where we identify groups of the same people, we may establish a process aligned to the needs and circumstances of that group.
We have outlined at Appendix 1 the vulnerabilities we expect to be present in our target market and customer base. The firm and staff will be proactive in encouraging disclosure of vulnerable characteristic and supporting a customer to realise value from our service. This will be particularly relevant at initial engagement but may occur at any time in the sales process. There will also be a prompt in our disclosure document encouraging customers to alert staff to support their needs.
ASSESSMENT AND MANAGEMENT OF RISK
Just because somebody is vulnerable does not automatically mean that they are unsuitable for the
advice and services our firm supplies. As soon we think we may be engaging with a vulnerable
consumer we will make a record of this and ensure we adhere to this policy.
When speaking to the vulnerable consumer we will:
Provide additional opportunities for the customer to ask questions about the information we have provided.
Continuously seek confirmation that they have understood the information that has been provided.
Ask if there is anybody with them who is able to assist them, and offer them the opportunity to have a family member or friend present during the conversation
Where we feel we do not have the expertise to deal with the client due to their personal situation we will make every attempt to refer them to another firm or third party for the appropriate level of support to be provided.
We will consider the potential impact of any advertising either on a website or via other marketing channels on the needs of vulnerable customers and look to include content that is easily understood by the target audience with signposting for further customers that may have questions.
How we will review outcomes
As a business we understand we need to monitor for trends and understand how vulnerable characteristics may change over time in relation to our target market and customer base. We will capture management information so we can monitor for trends, learn from experiences and improve our support to customers.
We will use a ‘client vulnerability record form’ in those instances where our service has been directly impacted due to the client’s vulnerable situation. We will use this information to monitor that we meet the needs of our customers and improve our support in this area. This will allow us to review our vulnerable persons policy periodically.
Additionally, we have access to a dedicated compliance support provider who offer a ‘Vulnerable Persons Hub’ that includes guides and sales support, regulation and bulletins, events and training, and signposting and links to speciality and charitable organisations.
Understanding the benefits to our firm
Supporting customers and clients who are in a vulnerable position is not just a regulatory but is also a moral responsibility. We intend to fulfil our duties in this area and as a firm we see the benefits in adopting the right approach. These include:
Reduction in complaints
Greater client satisfaction
Engagement from a particular client set
Reputational benefits
Good publicity
Improvement of overall “culture”
We will review our practices periodically for consistency and to determine adherence to the stated policy.
The following table illustrates mitigating actions for clients with mental capacity deficiencies (for the avoidance of confusion “competent person” means an individual without the limitation presented by the client):
RIGHTS & RESPONSIBILITIES
Our responsibilities:
To abide by the FCA’s principles and rules in this area
FCA Principles for Business 2,3,6,7 & 9.
TCF Outcomes 1,2 & 4.
Conduct of Business Rules.
DEPP 6.5A.2 (calculation of enforcement fines).
Senior Manager Conduct Rules.
Individual Conduct Rules.
To ensure staff are aware of this policy and are adequately trained to identify and deal with clients who are or may appear “vulnerable”
To support individuals in relation to identified risk and vulnerability
To provide means of reporting any instance where they believe that a client might be in vulnerable circumstances
Responsibilities of our employees:
To be familiar with this policy and procedures, and be able to recognise where additional support or signposting to other agencies may be required
To take appropriate action in line with this policy
To report any instance where they believe that a client might be in a vulnerable circumstance, and act accordingly in line with the policy
Identification of and treatment of vulnerable clients – Client Evaluation
The table below sets out our approach to dealing with all individuals and help us to determine their circumstances and if they are in a permanent or temporary vulnerable situation. These guidelines will be distributed to all staff, and each will be trained on the areas relevant to their role.
RIGHTS & RESPONSIBILITIES
Our responsibilities:
To abide by the FCA’s principles and rules in this area
FCA Principles for Business 2,3,6,7 & 9.
TCF Outcomes 1,2 & 4.
Conduct of Business Rules.
DEPP 6.5A.2 (calculation of enforcement fines).
Senior Manager Conduct Rules.
Individual Conduct Rules.
To ensure staff are aware of this policy and are adequately trained to identify and deal with clients who are or may appear “vulnerable”
To support individuals in relation to identified risk and vulnerability
To provide means of reporting any instance where they believe that a client might be in vulnerable circumstances
Responsibilities of our employees:
To be familiar with this policy and procedures, and be able to recognise where additional support or signposting to other agencies may be required
To take appropriate action in line with this policy
To report any instance where they believe that a client might be in a vulnerable circumstance, and act accordingly in line with the policy
Identification of and treatment of vulnerable clients – Client Evaluation
The table below sets out our approach to dealing with all individuals and help us to determine their circumstances and if they are in a permanent or temporary vulnerable situation. These guidelines will be distributed to all staff, and each will be trained on the areas relevant to their role.
Client evaluation
All clients will be assessed, as a minimum, against the following criteria. This is in addition to any processes we have in place for different vulnerability groups.
Our Client’s Best Interests:
Assess the client against our vulnerability policy
Actively seek to encourage disclosure about potential vulnerability. This will occur at initial client engagement and at any time during the process where clients will be encouraged to disclose support need to realise value from our service.
Ensure the approach taken is accurately reflected in the business records
Consider whether to discuss the approach with colleagues/other professionals
Ensure the know your client information gathers sufficient details to support the advice and uses additional questioning where appropriate
Consider any unusual aspects – e.g., if someone else is accompanying a client, is there the potential for undue influence from that person
Understand who the client is, and the extent of the instructions needed to act on e.g., Power of Attorney
Consider whether the client is acting differently/showing signs of a change of character
Set a list of questions to check client memory recollection, where appropriate
When working with more than one person, is there the potential for any conflict of interest or undue influence
Confirm any change in circumstances which might lead to vulnerability e.g., taking on caring responsibilities
Establish whether the client’s stated needs and objectives align with their current circumstances
Consider whether the standard sales process or specific vulnerability group process is appropriate to the client’s needs
Identify products/solutions that are clear and easy to understand for those showing signs of vulnerability
Consider whether there is a need to adjust the delivery and format of communications e.g., providing a report in large print
Explain all matters with no or limited use of jargon
Try to accommodate flexibility around appointment locations and times e.g., visiting the client at their home at their preferred time of the day
Try to determine if the duration of the meeting will need extending to accommodate more detailed explanations and delivery of information
Determine if the complexity of the advice will require delivery over a greater number of meetings
Considered the accessibility of office visits for those with health conditions/disabilities
APPENDIX 1
OUR TARGET MARKET AND CUSTOMER BASE
We have considered what characteristics of vulnerability are likely to be present in the target market and customer base of Cadence Finance Limited and what steps we can take to mitigate risk and deliver good outcomes. These considerations are outlined below: